Literally, who?

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That's Ja'Lor, the lich king's lich king.

The biggest bad guy who's behind pretty much every major bad thing that has ever happened in the setting thanks to his dreadlord agents

jalor, the mastermind behind the burning legion and the scourge.

>BARGES INTO YOUR FRANCHISE
>RETCONS 28 YEARS OF LORE
>REFUSES TO ELABORATE ON ANYTHING
>DIES IN ONE XPAC
Nothing personal kid.

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I have never heard of him before Sahdowlands™

Reminder that Blizzard is trying to blame all the bad writing in WoW on Alex Afrasiabi. That everything from BFA to Shadowlands is his fault.

10.0 is supposed to be Danuser's "baby."

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his name is robert paulson

His name is Zovaal you fucking bigots

the guy who was behind literally everything that ever happened, until next expansion where it's revealed he was working for the even bigger bad who was secretly behind everything all along

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Jlo

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Unironically they're going to do that, because they know the reception the Jailer's gotten. They'll 'course correct' and reveal that Zovaal was just an impotent pawn, or just straight up lying about how much he influenced.

Wasn‘t he in wc3?

Every single normal employee is probably worse than those in the cosby suite

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PTR leaks reveal him to be a robot so maybe

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If we dont explain anything we can make our writing seem deep and mysterious, shh dont ask any questions of anything definitive we definitely know what we are writing and have a planned outlined story.
but really though they went with the Lost tv show style writing strategy of "we literally have no idea where this is going and were just gonna make shit up as we go along" except writers at blizzard are talentless hacks and trannies

This is what the Lead Narrative Designer on WoW had to say about Game of Thrones season 8.

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I never thought about it because i stopped playing before bfa released, but how do people still playing feel about the shadowlands?

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nothing much. just the greatest villain in video game history.

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The Shadowlands themselves are so fucking lame

When I heard they were making an expansion set on the "lands of the dead" I was expecting some greek mythology Hades or Divine Comedy inspired shit, instead it's just shittier versions of Eastern Plaguelands and Ashenvale and some generic gay angels