Carhartt now rebranding towards liberal POC consoomers

AND THAT'S A GOOD THING.

>The Miami/NYC-based Stray Rats keeps deep roots in American counterculture, giving this collection a distinctively punk feel. This aesthetic is achieved through heavy use of graphics and washed-out dye treatments that look straight out of the thrift store.

highsnobiety.com/p/stray-rats-carhartt-wip-collection/

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for me its berne

Never heard of them till JeremyFromTheQuartering stopped wearing their hats.

Based

Same or better quality, pretty much exact same designs, cheaper usually, better logo
yeah, Berne is the new working class white man's wear.

It's probably an American only thing. It's ubiquitous here,

I had gathered they sold rugged outdoorsy clothes, why do they have a tranny in pajamas in their ad?

Same

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Hahaaa based pic